Record order intake in the company’s history

The fact that the food retail industry relies on WITRON’s innovative storage and picking systems, the high quality, and its extensive industry expertise for their highly automated logistics centers for dry, fresh, and frozen food is reflected, for example, in the contract signings with customers such as REWE (Germany / Austria), EDEKA (Germany), Coop (Norway), TJ Morris (UK), Tesco (UK), Axfood (Sweden), Walmart (North America), and Ahold Delhaize (USA). At the heart of these logistics projects is the end-to-end OPM solution, which ensures sustainable benefits along the entire supply chain and is now successfully used in more than 100 food retail distribution centers. 

Dual foundation model as stable framework 

However, it was not only new projects that set the course for the future. Since its founding in 1971, the company has continuously evolved - together with its employees and customers - into one of the global market leaders for the design, implementation, service, and operation of highly automated logistics and order picking systems. The foundation structure established by Hildegard and Walter Winkler has now been finalized – and the WITRON Group has been successfully transitioned to a dual foundation model. Built on this stable framework, WITRON remains an independent company - ensuring that it will continue to be a strong lifetime partner for its customers and suppliers, as well as an attractive and crisis-proof employer for its workforce. In addition, the foundation supports a wide range of charitable initiatives. 

AI models as highly available tools 

In addition to the new development and further finetuning of logistics modules, mechanical components, and IT systems, WITRON’s software specialists and engineers are intensively focused on creating practical, application-oriented AI tools. Particular attention is given to master data models, image recognition programs, and optimization solutions for service and maintenance – with the aim of providing employees in the distribution centers with highly available tools that support them effectively in their daily work.

At WITRON, supply chain optimization is approached consistently from an end‑to‑end perspective – extending far beyond the scope of a conventional distribution center. The goal is to break down existing silo structures and seamlessly connect all upstream and downstream processes along the entire value chain: from suppliers, production, distribution, and retail, all the way to the end consumer. The holistic approach enables the identification and utilization of optimization potential in every part of the supply chain. At the same time, end‑to‑end‑integration creates the basis for deploying existing and future automation and logistics solutions even more efficiently. A central component of this vision is the intelligent use of available and external data sources such as forecasts, weather information, promotions, or consumption patterns. With the help of modern AI‑based methods, these data sets will be holistically interconnected and transformed into operational decision‑making. The result is a seamlessly optimized, data-driven supply chain that increases transparency, improves responsiveness, and delivers sustainable efficiency gains. WITRON is continuously working on the stepwise implementation of this end‑to-end‑vision – with the clear goal of providing its customers with measurable added value along the entire value chain.

Company Hieber becomes part of the WITRON Group

At the beginning of 2025, company “Hieber-Ideen aus Stahl”, headquartered in Wörth an der Donau, became part of the WITRON Group. The specialist for metal processing and complex welded assemblies employs more than 100 staff members. Company Hieber has long been a reliable partner to WITRON, distinguishing by outstanding quality and expertise. Company founder Christian Sander has joined the WITRON Management Board. For WITRON, this partnership represents an important step in strengthening our in‑house capabilities and enhancing our integrated solution portfolio.

81 new apprentices

WITRON remained true to its commitment in fiscal year 2025 to providing young talents with an optimal start into their professional careers. In September, 81 new colleagues began their apprenticeships in Parkstein - across 18 different technical and commercial professions, as well as in the catering sector. WITRON was also highly satisfied with the outcomes of its vocational training programs. As in previous years, trainers and successful graduates were once again able to celebrate numerous outstanding exam results, many of which were recognized with awards from regional and national chambers and guilds.